Communicating Data
The brief: Create an image that can be executed on a monumental scale in order to humanise a large architectural space at KPMG’s new office and that explores the concepts of knowledge and value.
My inspiration for these posters came partly from the basic forms of Knowledge, Value, Communication & Data but also from a simple image that featured on the KPMG website. The image was of a ball point pen close up as it drew out a graph on gridded paper. The visual inspired me to expand the idea of a graph and how it could become more human in form but also still reference the output of data.
The finished pieces show what KPMG has achieved and what clients they have worked with, and the human forms made by the graph-like lines make it a more positive experience for the viewer. Rather than a basic list of names and accolades.
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